There is no doubt, keyword (KW) is very important in the internet marketing. Especially for article marketing. Right KW helps us getting good flow of organic web traffic. The good part, we don’t have to pay for the traffic.

Just for clarification, keywords are word or phrase that internet users use when searching for information. Some call keywords with a combination of 3 or more words as “long tail keywords”.

There are many ways of finding the keywords. None are perfect.  However the one we going to discuss today is widely used by internet marketers.

Here are the steps :

Step 1 : Brainstorming (more…)

Article marketing is popular among budding Internet Marketing (IM) newbies. Mainly because the cost associate with article marketing is very minimal if any. You don’t need to have thick pocket. Anybody with good articles can start IM business through article marketing.

In this posting I’ll share the over view of article marketing, before going into the details the coming articles.  Later I’ll cover in detail about keywords, article writing, article submission and optimization.

Ok, what exactly is the article marketing?

In simple term, article marketing is a way of getting visitor to our website through search engine and articles. Here is a simple illustration how our articles bring in potential customers to our websites or affiliate pages.

When someone is looking for something, most likely he will be using search engine like Google or Yahoo.  For illustration purposes we assume that the search engine (SE) will list out our articles as one of the search result. Of course its all depending mainly on the keyword relevancy and how the SE perceive our articles. We’ll discuss more on this in the coming posting.  Assuming the potential customer click the articles links.  The visitor will be presented with our articles. Of course for marketing purposes we’ve included links to our websites or our affiliate page in the articles.

If we’ve created enough excitement and interest in the article the potential customers might follow the given links. The final landing page can be anything. Most cases article marketers will direct their visitors to the sales page of an affiliate program.

The article marketing system is very simple.  There is no mystery in the process. The success mainly depending on the quality of our articles as well as the numbers of  articles that we churn out.

The number of articles plays a big part in article marketing.  The more you have the better. In an ideal case the numbers of visitors that we get from the article is proportional with the number of articles that we’ve submitted.

Let me know if you need further detail information.  Till then see you in the next post about keyword search.